Improving the quality of your data
StayinFront recognizes that your customer data is one of your most valuable assets and StayinFront is dedicated to improving the processes that are vital to maximizing the value of your data.
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StayinFront has extensive experience as a leader in data quality management and data profiling services. We are committed to helping your organization improve the accuracy of your data through our data sourcing, standardization, augmentation, profiling and analytic solutions, increasing the overall usefulness and effectiveness of your data.
StayinFront Data Quality Services include:
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StayinFront Data Quality Services for Pharmaceutical / Life Sciences
From timely updates of physician data such as group practice information, demographics and prescribing habits to quality systems responsible for accurate license validation and adherence to regulatory compliance, StayinFront Data Quality Services helps companies educate their sales forces and hone their sales, marketing and promotional spending.
Both professional and consumer data can be organized through StayinFront’s data management processes to provide precise, well structured data and data relationship analytics.
StayinFront HealthBase
StayinFront HealthBase is an exclusive service to match, clean and profile data against multiple meta-data sources, including the American Medical Association (AMA) Masterfile database. StayinFront helps manage critical physician information such as multiple identification fields, license validations, address validations, Medical Education Number (ME), Group and Practice Affiliations, Board Certification data and over 15 AMA Masterfile sub files and 150 individual AMA data fields.
Our affiliate, Redi-Mail Direct Marketing supports StayinFront’s data management team as a select licensee of multiple healthcare databases.
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StayinFront DailyCheck
StayinFront DailyCheck is a daily process that uses StayinFront's data profiling and data quality tools to analyze a client's database against a complete set of client-defined data quality metrics. The solution also provides a web portal containing up-to-date detailed analysis and trending of these metrics.
StayinFront DailyCheck analyzes over 75 metrics within categories such as:
StayinFront Analytics provides the ability to drill down into statistics and look at data quality statistics by division, region, district and territory. StayinFront Data Quality Consulting Services can assist you with a data quality plan to develop better data quality systems
StayinFront HealthCheck
StayinFront HealthCheck is a daily or weekly service that analyzes, validates and corrects industry standardization items within your data, including the standardization of name formats, salutations, case corrections, validation of newly added addresses and flagging of potential duplicate customer records based on industry and US Postal Service business rules and databases. StayinFront utilizes DataFluxTM data profiling and data quality tools to check and correct standard data items in the database.
- Standardization of name formats
- Standardization of phone and email addresses
- Standardization of addresses using USPS® CASS CertifiedTM rules
- Validation of newly added addresses against the USPS FASTforward ® and National Change of Address (NCOA) databases
- Flagging of potential duplicate customer records based on standard business rules. De-dupe and merge of identified records can be carried out according to customer specific business rules through a StayinFront CustomCheck process
StayinFront CustomCheck
StayinFront CustomCheck is a daily or weekly service that uses StayinFront data profiling and data quality tools to analyze, validate and correct data against customer specific business rules. Examples of these rules include:
- Linking common doctor addresses across the database to show possible relationships.
- Ensuring that customer profiles with a specific specialty assigned to a primary care representative are also assigned to a specialty representative.
- Customer profiles with specific deciles or TRx counts must have certain target call counts
The StayinFront Data Quality Services team will work with you to determine the ideal data quality criteria and routines for your exact business needs.
StayinFront DrCheck
StayinFront DrCheck is a unique service that will validate license numbers and augment the physician record with additional critical physician information including:
- State License Numbers (SLN)
- Medical Education (ME) Number
- Drug Enforcement Agency (DEA) Number
- Group Practice information
StayinFront DrCheck will validate doctor information against StayinFront’s HealthBase on a scheduled or on-demand basis. Timeliness is critical to success. Licenses must be validated in a timely manner to be valuable to a sales force.
StayinFront DrCheck is a nightly process to ensure that new licenses or modifications to licenses are updated in the database, validated and ready for use within 48 hours.

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