StayinFront is a recognized leader in the global pharmaceutical CRM market. For more than 15 years, StayinFront systems have provided our clients with the ability to leverage customer and market information leading to enhanced sales and marketing effectiveness and support of key business objectives.
- Securing and growing product market share at the physician and hospital account levels
- Establishing and maintaining market access, including formulary conditions, with managed care, trade and government accounts
- Identifying and leveraging key opinion leader (KOL) relationships to educate on the value of the company’s brands
- Maximize sales effectiveness through better understanding of relationship with each customer
- Ensure account plans are established and executed consistently
- Improve communication and information flow to the field force
- Compliance with government regulations and standards
With advanced technology and architecture that provide unrivalled flexibility, StayinFront Pharma delivers specific functionality to support various field teams. Our leading technology is backed by a broad range of implementation and support services managed by dedicated professionals, expert in the field of pharmaceutical CRM support.
- Primary Care – StayinFront Pharma supports the primary care sales organization, including targeting, automated scheduling and call reporting as well as structured call notes, expense tracking, sample inventory management, electronic signature capture, analysis of third party sales and payor data.
- Hospital – StayinFront Pharma also supports hospital and institutional sales with powerful tools such as account, department and contact profiling and history. Account sales and payor data, account goal setting and action plans, formulary tracking, protocol tracking, organization and individual affiliations, call planning and scheduling, expense tracking and group calls.
- Managed Markets – Targeting the needs of Managed Markets teams, StayinFront Pharma functionality includes customer profiling, key account plans, contract management, formulary management, health outcomes and more.
- Field Sales Managers – StayinFront Pharma provides details and activity for individual doctors and cumulative data for districts, regions and national accounts. Manager functions such as FARs (Field Activity Reports), sample inventory tracking and expense approvals are core support features.
- Home Office – Providing a broad range of reports and dashboards, StayinFront Pharma delivers up-to-date information regarding field activity and associated sales performance. Home office users can view details and activity for individual doctors and cumulative data at the district, region or national levels.
Users can configure 'views' which provide access to critical information within the CRM system.
Compliance
StayinFront Pharma delivers proven capabilities to support pharmaceutical and general market regulatory obligations including US - PDMA, FDA, Sarbanes Oxley, State expense tracking and PDRP. Globally, StayinFront Pharma is operational in over 20 countries accommodating regional and international compliance and regulatory demands.
Deployment Options
StayinFront Pharma can be implemented across a range of computing platforms and devices including Laptops, Tablets, Desktops, SmartClient for Web and Windows Mobile applications. StayinFront’s experience ensures that our solutions support the specific needs of each group within the business.
Integration
StayinFront Pharma scales from the largest global customers and implementations, to the needs of small and mid-size businesses. StayinFront Pharma integrates seamlessly with other information systems (e.g. ERP) to ensure that corporate standards are met and existing investments can be leveraged.
Implementation & Support
Add-In Modules
Every StayinFront Pharma system is implemented using StayinFront Implementation Methodology, in compliance with the StayinFront Quality System. Comprehensive and ongoing support services ensure the successful operation of the system – including client services, hosting, help desk, hardware services and data quality services.
StayinFront also offers an array of configurable functional modules including:
- Key Account ManagementOpportunity Management
- Marketing Center
- Contact Center
- Knowledge Management
- Primary Care – StayinFront Pharma supports the primary care sales organization, including targeting, automated scheduling and call reporting as well as structured call notes, expense tracking, sample inventory management, electronic signature capture, analysis of third party sales and payor data.
